Ecom Brands: This is WHY your subscribers cancel!
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Meet Matthew Holman
Matt Holman is the innovator behind Subscription Prescription and Commerce Catalyst, offering deep insights into mastering subscription models and boosting customer retention. With a rich background in e-commerce and SaaS, particularly in Utah, Matt emphasizes the importance of tech stacks, analytics, and logistics in subscription-based businesses. He advocates for understanding customer demands and leveraging feedback to enhance value propositions. Matt is also passionate about building online communities and personal brands, underscoring the long-term benefits of authentic engagement.
Episode Synopsis
In this episode, Matt Holman, founder of Subscription Prescription and Commerce Catalyst, spills the tea on building successful subscription businesses. Learn how to master models, boost customer loyalty, navigate the tech stack (including platforms like QPilot and Recharge), and leverage the power of community building (think Chewy) – all while keeping your finger on the pulse of the Utah ecommerce scene.
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Ops Unfiltered Episode 25 unpacks:
In this episode, Matthew Holman shares secrets to subscription businesses, from models to tech stacks and community building.
- Matt Holman discusses the complexities of subscription models and customer retention in this episode.
- He shares advice on choosing the right subscription software, emphasizing the importance of considering factors like logistics and integration capabilities. He highlights QPilot and Recharge as examples and stresses the need to assess product replenishment cycles before implementing a subscription model.
- Find out what Matthew shares about maximizing subscription value and customer retention, emphasizing the need to understand customer demands, product replenishment cycles, and nurturing online communities.